6th & 7th October 2022, Zürich
Key Points:
  • Voice of Customer – the Customer is in the center of the business    

  • An epic journey of centralization

  • Building a CX strategy – the agile journey

  • Implementing new ways of multichannel interactions with HCPs and patients

  • How to start a CX transformation globally?

  • How personalization and marketing orchestration can be applied in pharma through gamification?